The Challenge

Safestyle required consistent, fast-turnaround recruitment to maintain the sales capacity needed to meet demand across their national network. Slow recruitment creates territory gaps — and territory gaps cost money. They needed a recruitment partner who could shortlist quickly without sacrificing quality.

How Citrus Connect Helped

Citrus Connect built a process specifically designed for Safestyle’s speed requirements. By maintaining a warm pipeline of pre-screened candidates in Safestyle’s primary markets, we were able to move from brief to shortlist significantly faster than the industry average.

Every candidate presented had been assessed against Safestyle’s specific requirements

— including in-home sales experience, conversion rate history, and geographical availability. Quality was not traded for speed.

The Results

• 21 days average time to create a high-value candidate shortlist
• 28 days average time to hire — consistently maintained across multiple campaigns
• Successfully recruited a number of Branch Managers to support their national expansion