Types of Sales Roles We Recruit For
We recruit across all direct sales role types:
A bad hire in direct sales does not just cost the salary. It costs the time to recruit, the training investment, the territory they failed to work, and the customers they lost or never found. Estimates put the total cost of a failed sales hire at 3× the annual package — and that is before you account for the demoralising effect on the team around them.
Most companies that struggle with sales recruitment make one mistake: they use a generalist recruiter who does not understand the difference between a canvasser, a closer, and a self-employed sales professional. We do. Citrus Connect only recruits for direct sales. It is all we have done since 2009.
We only recruit for direct sales roles. That means our database of 100,000+ candidates is curated specifically for the type of person you are looking for — not diluted across every sector and function.
Every engagement follows 6 defined steps from the initial brief to placement. You know exactly what is happening and when. No radio silence. No 'we're working on it'.
75% offer rate from interview with Muick Sandy. 80% with Dojo. 21 days average to shortlist for Safestyle. We document what we deliver — and we can share the details.
Our longest client relationship is 7 years. Our second longest is 6. We do not place people and disappear — we run quarterly reviews, track performance, and improve every engagement.
Results from three of our longest-standing clients. Click any tile to read the full story.
Every engagement is structured around six defined steps. Here is what you can expect:
We take a detailed brief from you. Not just the job description — the culture, the team dynamics, the commission structure, the realistic earnings, and the track record of success in the role.
We assess your current team, your attrition rate, and the gaps in your hiring process. We tell you honestly what is working and what is not.
We search our database of 100,000+ direct sales candidates and run targeted campaigns on relevant channels. Every candidate is sourced specifically for your brief — not forwarded from a generic search.
We interview, screen, and shortlist. Our average offer rate from interview is 75–80% — because we only put candidates in front of clients who are genuinely right for the role.
We manage the process through to offer, acceptance, and start date. We are your brand advocates with every candidate throughout.
We do not disappear after placement. We run quarterly business reviews, track performance data, and continuously improve our approach for your next engagement.
We recruit across all direct sales role types:
A 20-minute call is all it takes. Tell us what you need — we'll tell you honestly whether we can help and what you can expect. No hard sell. No obligation.